When should you hire a writer? How should you work with a writer and how can you ensure you get the most value possible from your efforts? To get insights and tips, I had the great fortune to be able to speak with Matthew Holden, Director of Content Marketing for Online Writing Jobs: When should […]
Blogging is useful but also time consuming. Many owners do not have the time (or the writing skills) to consistently publish new content on a weekly basis. Outsourcing or hiring out this marketing task is often an attractive idea. But you can never completely hand over your company blog to an outsider, or even an […]